Pete has been inspiring UK and European crafters for years. After leaving school, Pete trained as an illustrator, specializing in cartoons and caricatures before working for an educational publishing company. Pete has been with Ellison since 2005, where he enjoys producing projects for UK and European magazines, trade shows and demonstrations. Pete is also featured regularly on television demonstrating Sizzix products, including QVC. Says Pete, "My inspiration comes mainly from our wonderful customers."